TikTok moves very fast, and it can be difficult to keep up with trending content. The best way to make sure your brand stays relevant on TikTok is to develop a marketing strategy. Here 9 steps to help you create a strategy that builds your brand and attracts potential clients: 1. Understand the Platform & …
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The home page is the first impression potential clients will have of your website and company. There are 5 important questions your home page should answer so your new visitor converts to a fresh lead: Who are you? How did your company start? What is your story? How was your product or service created? …
Newsletter subscribers are one of the many ways to build an engaged audience. This can lead to opportunities to create an awesome content marketing campaign with brands you want to work with. To get started you first must focus on SEO-friendly blog content. Blog or create content that ranks highly in search and make it …
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The best practices of search engine optimization are always changing, which means that your business needs to change their strategy with each new update that Google makes to its algorithms. Semrush offers insights into these updates to help inform you how you should approach your content strategy: Embrace these topics to encourage more search …
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One lesser-known tactic to help boost the SEO of your website is to embed a YouTube video. Some may have shied away from this technique because it slows load times, however if strategically placed they can be a great engagement tool to help potential clients stay longer on your website. Other possible benefits you may …
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Aesthetic features are crucial for a website’s success, but another one of the most critical indicators of a website’s effectiveness is its ability to generate conversions. The higher the percentage of site visitors, the higher your potential conversion rate. Here are areas of design to focus on if you want to create a high converting website: …
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As a business, it is important that your website generates leads, attract more visitors, and moves up Google’s search result rankings. Here are 4 simple ways to help you get start on improving the SEO of your website to accomplish these goals: Edit Your Page Titles Website builders, such as WordPress tend to auto-generate page …
Create a winning strategy that increases local search ranking and website traffic. Start with these steps: 1. Take Stock of Your Products & Services 2. Audit Your Existing Website 3. Conduct Competitor Keyword Research 4. Identify Geo-Specific Keywords 5. Implement On-Page SEO 6. Create Localized Landing Pages 7. Optimize Your Google My Business Listing 8. …
SEO best practices are essential to growing an audience and driving traffic to your website. One element that can help boost your ranking is with the usage of on-page SEO to optimize your headlines. H1 tags (top-level header HTML tag) and title tags (blue links that appear in search results) are a good place to …
Attention local businesses! If you are not implementing local SEO. Here are some benefits you are missing out on: ⭐️Increased organic traffic ⭐️More relevant traffic ⭐️Reduced ad costs ⭐️Higher website authority ⭐️More customer reviews ⭐️Increased brand awareness & trust ⭐️More localized backlinks ⭐️Improved social signals ⭐️Better website experience for users SEO tips to implement …
