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Author Expertise is Important to Google’s Algorithm?

Google’s Quality Raters Guidelines are used to standardize how third-party raters score search results tested by Google. The purpose is to bring a certain amount of objectivity for publishers and SEO experts when judging search results’ usefulness. EAT (Expertise, Authoritativeness, and Trustworthiness) is a major concern when it comes to SEO. It was NOT confirmed …

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How & Why You Must Improve or Remove Your Old Content

Keeping your website content updated is imperative when your goal is to drive traffic, improve search visibility, maintain customer engagement, and convert the audience to paying clients. Search engines such as Google prioritizes easily accessible and useful information. Back in 2016, the web was made up of about 130 trillion individual pages, but the Google …

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10 Common Myths About Content Marketing

Content marketing is currently undervalued and misunderstood among the business world. Often companies’ use only a blog, but there are many ways to include content in marketing strategies.  Your goal with content should be to help your users. When you give valuable information, you get a lot in return (potential client or loyal follower). Here are 10 …

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Congratulations ROZAFA TRANSPORT INC!

⚠️ New Website Alert! The team here at Miller Media re-designed and developed their old website into a sleek modern design. Family-owned and operated since 1995, ROZAFA Provides specialized transportation and logistics solutions. Other note-worthy services add to their new website: ?️Custom navigation ?️Photography + video   ?️Minimal icons?️Movement elements?️Custom Counter?️mobile-friendly design ?️Custom Quote Form Call now 248.528.3600 for your …

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Brand Identity Design Checklist

Having a robust brand shapes marketing strategy and supports business goals related to customer experience. When building a brand consider the following:  ❇️ Target Audience  Research by talking (via social media, survey, or in-person) to current and potential customers about what they’re looking for in a brand that sells similar products or services. Use their language …

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Create Organic Content that Google LOVES

Creating great content isn’t easy, but it’s the only way you will be able to achieve and sustain top organic position on the major search engines like Google. Think of your website or article content as an investment. The more time and resources you spend making it the best resource on that particular topic, the more …

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