User experience aims to put customers first and perform in a way that is best for them when visiting a website or experiencing an ad campaign. It is important to keep this in mind when building out your business’s marketing plan. Here are 4 ways to strengthen audience engagement using UX designing your plans: 1. …
4 Necessary Elements of UX Design for Your Marketing Plans Read More »
Successful marketing is based on setting business goals. According to CoSchedule research, marketers who set goals are 376% more likely to report success than those who don’t. And 70% of those successful, goal-setting marketers achieve them. Think of it like planning a road trip. To create a map, you need to know the destination. Now, …
SMART Marketing Goals that Won’t Make You Feel Dumb Read More »
You don’t need to be a massive influencer to make money from Instagram. Many Instagram business users make money with Instagram as an extra avenue in addition with their website and in-store experiences. Building an audience takes drive, time, and commitment. Use the existing marketing material you have to help build your profile. Once you …
The internet world is overflowing with content. It can be overwhelming creating content that flags down your target audience. Businesses of all sizes need to combine brilliant copywriters and designers to communicate effectively. Here are several ways to help you organize your content that effectively communicates important information with your stakeholders, employees, customers, prosects, shareholders, …
How to Make Your Content Effective in the “Big Content” Era Read More »
Need help determining a campaign to market your business? Here are 20 types of campaigns you should consider incorporating into your digital marketing strategy: Content Campaigns Contest Campaigns Email List-Building Campaigns Holiday Campaigns User-Generated Content Campaigns Event Campaigns Product Launch Campaigns “Ditch Your Old Product” Campaigns Brand Awareness Campaigns Partnership Campaigns Give-Away Campaigns Deal/Sale Campaigns …
TikTok ads can help increase views and engagement on your content. Run in-feed ads, ads for managed brands, and extra ad formats like Topview ads, branded hashtag challenges, and branded effects. If you are struggling to keep up with this social network, here are a few tips and tricks to help build your digital marketing strategy: …
TikTok moves very fast, and it can be difficult to keep up with trending content. The best way to make sure your brand stays relevant on TikTok is to develop a marketing strategy. Here 9 steps to help you create a strategy that builds your brand and attracts potential clients: 1. Understand the Platform & …
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TikTok is one of the most popular, and fastest growing social media platforms. It has one billion active users around the world, all kinds of businesses can use TikTok for marketing. This is the platform to use for growing your brand due to its massive potential for going viral and getting your brand seen by millions …
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Promoting your business on Instagram takes time and patience. Staying up to date with the fast-paced ever evolving platform can be difficult. Whether you’re using Stories, posts, reels, or IGTV you need make sure your target audience is engaging and that your business is building brand loyalty. Here are Instagram tips and tricks to help …
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For a social media campaign to viral it is best to work with influencer within your niche. Your campaign will gain that initial momentum when starting to trend, gaining views, developing organic content, searches, and clicks to your website. If you have never participated in influencer marketing before, here are some starting tips: ?Define Goal …
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