TikTok ads can help increase views and engagement on your content. Run in-feed ads, ads for managed brands, and extra ad formats like Topview ads, branded hashtag challenges, and branded effects. If you are struggling to keep up with this social network, here are a few tips and tricks to help build your digital marketing strategy:
Sell on TikTok
The TikTok Shop feature lets your target audience discover and purchase products directly through the app. This will increase your sales. Also, user-generated content can help boost sales. Use hashtag challenges, giveaway challenges, and encourage users to add your branded hashtag to their video entry. This will help you grow organically, as well as have your brand come off as more authentic and trustworthy.
Go Live on TikTok
Do a TikTok live broadcast to connect with your existing audience. You can talk directly to your potential clients and answer any questions they may have about your product or service. It is also a nice way to break up from direct selling or promotional content.
Stay on Top of Trending Audio
Audio is an often missed by marketer as a fantastic way to capture an audience. People often remember visuals if paired with interesting audio. The right audio can increase you views since these people searching for audio will also come across your product or service video. Go to Discover at the bottom of your screen and research the most popular song and hashtags to incorporate.
Post frequently and consistently. This will give you better chances of going viral. You will refine your video-making skills the more videos you make. Try to make sure you always have a video ready to follow up on your latest post. If you need help, create a team or higher an agency with social media marketing services help you stay organized.
We can help organize a social media marketing strategy for your business. Call 248.528.3600