The past 13 years I have heard the same thing over and over from my industrial manufacturers. “I don’t want to put that online because my competitor will learn my deepest darkest trade secrets!” Learn how telling all will help you attract the “right” prospects and by doing so how it will not only invite prospective customers to learn more about your capabilities and strengths, but also convince them that an on-site visit is a must. After that, let the revenue build. Read More: MetalForming Magazine