Here are 13 unlucky marketing strategies to avoid if you wish for business to be successful: ?⬛ Avoid keyword stuffing for SEO ? Avoid plagiarizing body copy ❌Avoid pulling images straight off Google & stealing artwork ⛓️Avoid spamming email marketing ☠️Avoid posting only selling content on social media ?Avoid AI generated content if unfamiliar with the tools …
2023 is almost here! Here are some marketing ideas to kick off the New Year: 1. Create a New Year post for social media 2. Launch a new product or service 3. Use Google Ads to help with specific marketing goals 4. Update your branding & website 5. Sponsor a charity event 6. Offer a …
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Creating high quality content is the best way to interact with your target audience. You want to focus on creating and distributing valuable, relevant, and consistent content. Public relations (PR) is about influencing and engaging with your target audience to build a trusting relationship between key stakeholders across numerous platforms to shape and frame the …
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A brand style guide is an essential tool for your business. It usually comes in the form of a pdf, PowerPoint, or physical booklet. It contains all the graphic elements you need for your company including but not limited to logo rules for usage, typography rules, graphic element samples, color pallet color codes for digital …
There are different areas of marketing to focus on depending on what type of business you are. For ecommerce businesses, marketing is focused on promoting products for sale based on customer behavior. Coming up with a strategy can be overwhelming. To help, here are the 7 areas that start with “P” to help you come …
We all want to create content that draws our audience to our website, but there are some techniques that could be hurting your SEO. If your webpage title, headings, and URL are not relevant to its content promised, Google might penalize you, which could severely impact your rankings. Using clickbait titles with outrageous claims to …
Daily operations of your business can sometimes lead to neglect of marketing side. Without self-promotion this can lead to new customers to overlook your business and previous customers to forget about your brand. To help keep up with the important PR side of your business here are 11 tips that you may have not thought …
Enable yourself and your team to drive traffic to your website, turn that traffic into leads, and eventually turn those leads to customers and revenue. An effective content marketing funnel helps you plan and create content that will be successful in meeting your business goals. This funnel is a system that enables you to create …
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Need help determining a campaign to market your business? Here are 20 types of campaigns you should consider incorporating into your digital marketing strategy: Content Campaigns Contest Campaigns Email List-Building Campaigns Holiday Campaigns User-Generated Content Campaigns Event Campaigns Product Launch Campaigns “Ditch Your Old Product” Campaigns Brand Awareness Campaigns Partnership Campaigns Give-Away Campaigns Deal/Sale Campaigns …
TikTok ads can help increase views and engagement on your content. Run in-feed ads, ads for managed brands, and extra ad formats like Topview ads, branded hashtag challenges, and branded effects. If you are struggling to keep up with this social network, here are a few tips and tricks to help build your digital marketing strategy: …
