Social media marketing

5 Tips for Engaging Content for Travel Businesses

If you are a travel agency or a company that relates to traveling creating branded content can be the key component that makes you stand out from similar companies. Attracting potential customers whose values align with your brand results in higher conversion rates and gaining long-term customer loyalty. Here are 5 tips to help you …

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Quick Marketing Options for Customer Acquisition  

While nurturing loyal customers is important, gaining new customers can help your business experience new ways your product or services continue to be useful. Here are quick marketing techniques you can implement to acquire new customers: 1. Use referral emails 2. Highlight good reviews  3. Allow customers to send a text message inquiry 4. Have …

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Use PR to Support Your Content Marketing Strategy  

Creating high quality content is the best way to interact with your target audience. You want to focus on creating and distributing valuable, relevant, and consistent content. Public relations (PR) is about influencing and engaging with your target audience to build a trusting relationship between key stakeholders across numerous platforms to shape and frame the …

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5 Common Instagram Marketing Mistakes to Avoid

According to Statista, Instagram has over 2 billion active users. This platform is perfect for companies to use to build a following and engage with existing and potential clients. Unfortunately, many companies make mistakes that cause them to leave the platform, thus missing out on building brand loyalty and increasing revenue. Here are the 5 …

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