Data is very important for businesses of all sizes, but how do you know which data is truly helpful in understanding your customer? How do you collect this important data without crossing any lines or being too intrusive? First, start off with the goal of your product or service. Next, create a user persona to …
Healthy Data Tracking vs Unhealthy Data Tracking Read More »
If you have business goals that are set up in Google Analytics, and you are measuring product or service conversions that come directly from content, then most of your first click and last click conversions probably comes from a few blog posts. It is rare that the posts with the highest volume of traffic, have the highest volume of conversions. …
Use Pain-Point SEO Strategy to Drive Conversions Read More »
The best practices of search engine optimization are always changing, which means that your business needs to change their strategy with each new update that Google makes to its algorithms. Semrush offers insights into these updates to help inform you how you should approach your content strategy: Embrace these topics to encourage more search …
SEO Trends That Can Help Your Content Rank Higher in Search Read More »
New websites are the newborn infants of your company. They can’t comprehend language yet because the pages aren’t indexed by Google yet. They also have no backlinks to call friends and have no societal authority. As time moves forward, Google acts as a playground that will eventually find your website and apply changes that help …
Minimize damage and prevent future negative SEO campaigns against your website and business. First, create a list of the new backlinks you need to remove. Track all the backlinks of your website, then check the new ones and their domain authority. If any backlinks loo suspicious write it down. After that reach out to the …
Combat a Negative SEO Campaign Against Your Website Read More »
56% of consumers won’t consider a business without a website are growing since the pandemic. Social media, an ad, a listing, direct mail, a friend, or even seeing it in their travels is not enough. 75% of consumers have admitted to judging a company’s credibility based on their website design so make sure your website is modern and …
How to Increase Your Website Presence with Your Website Read More »
