PPC

SEO vs Google AdWords. Which is best?

There are 4.39 billion internet users, with the worldwide total growing by 10%-15% each year. Thanks to the Internet, we are no longer separated by physical boundaries — our world is a “global world”. People across the globe can connect with one another. Every day, about 15% of all Google searches are brand new. Everything you …

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The Value in Outsourcing your PPC Campaign…

Have you ever considered outsourcing the management of your Google PPC campaign to an agency?  Knowing what to expect can quickly sway your decision one way or another .  Here are a few benefits:   1.  Cost savings thru enhanced campaign management and smart spending.  2.  Vast Knowledge of the industry and its ever changing landscape.  …

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Why Advertise on Google Now?

Here are some important reasons why you should start thinking about Search Marketing (PPC) on Google now: 1. Measurable results.  Period. 2. PPC (Search advertising) reaches people when they are looking for you. 3. Display advertising with Google gets your message and brand out to your target audience at a very good price. 4. Geographic targeting …

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Is Pay-Per-Click “Right” For Your Business?

In the last years, pay-per-click (PPC) has gained significant popularity as far as Internet advertising goes. In this type of advertising, a company pays the advertising hosts or affiliates if, and only if, their advertisement was “clicked” by users. The number of times clicked determines how much the company should pay the affiliate. Pay-per-click advertisements …

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