While nurturing loyal customers is important, gaining new customers can help your business experience new ways your product or services continue to be useful. Here are quick marketing techniques you can implement to acquire new customers: 1. Use referral emails 2. Highlight good reviews 3. Allow customers to send a text message inquiry 4. Have …
Quick Marketing Options for Customer Acquisition Read More »
Feel like it is too late to market your business for the holiday season? It is never too late to show off your holiday deals! However, to avoid missing out here are some insights about 2022 holiday shoppers that Google has provided that will help you prepare you in the future: According to Google’s marketing …
Google Seasonal Shopping Insights From this Year to Help Prep for Next Year Read More »
Creating high quality content is the best way to interact with your target audience. You want to focus on creating and distributing valuable, relevant, and consistent content. Public relations (PR) is about influencing and engaging with your target audience to build a trusting relationship between key stakeholders across numerous platforms to shape and frame the …
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Ad extensions will maximize your visibility in SERPs and improve the performances of your Google Ads. They allow for additional detailed messaging that does not fit into regular ad copy. This is important for clarity when marketing your product or service. So, without further ado, here is 4 PPC ad extensions you should consider using: …
Using social ads is a great way to market your business. Before you go straight to paid social ads consider what makes an ad impactful and how can it be optimized to perform the best on the social platforms you are on. Here 5 questions to ask before you commit your business to using paid …
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Currently, short video content better than traditional long-form content. Short-form videos became popular thanks to social media platforms such as TikTok, Instagram Reels, YouTube Shorts and Snapchat. They are fast-paced, emotional, and engaging. They also can easily be distributed across multiple platforms, and the content style is addicting due to its short nature. Adopting a video marketing strategy …
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Increase your search engine visibility and conversions with paid media campaigns. 64% of users click on Google Ads when they shop online. Creating tailored ads and selecting the correct keywords for your target audience drives more traffic to your website, which in turn increases sales. Google ads guarantee short-term results leading to a perfectly balanced …
