If you are a travel agency or a company that relates to traveling creating branded content can be the key component that makes you stand out from similar companies. Attracting potential customers whose values align with your brand results in higher conversion rates and gaining long-term customer loyalty. Here are 5 tips to help you …
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2023 is almost here! Here are some marketing ideas to kick off the New Year: 1. Create a New Year post for social media 2. Launch a new product or service 3. Use Google Ads to help with specific marketing goals 4. Update your branding & website 5. Sponsor a charity event 6. Offer a …
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Creating high quality content is the best way to interact with your target audience. You want to focus on creating and distributing valuable, relevant, and consistent content. Public relations (PR) is about influencing and engaging with your target audience to build a trusting relationship between key stakeholders across numerous platforms to shape and frame the …
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According to Statista, Instagram has over 2 billion active users. This platform is perfect for companies to use to build a following and engage with existing and potential clients. Unfortunately, many companies make mistakes that cause them to leave the platform, thus missing out on building brand loyalty and increasing revenue. Here are the 5 …
Suffering post-Thanksgiving brain fog? Here are social media content ideas to help your business continue to grow: 1. Post a customer review 2. Live Q &A with prepared questions 3. Live event or party your business hosts or is attending 4. Share good news from different local businesses 5. Share a post from a local …
Whether you are a small business, large business, b2b or b2c, sales are huge during winter holiday seasons. It is time to amend your current content scheduling, designs, and campaigns based on consumer behavior. To ensure maximum ROI, consider creating a content strategy based on the following: 1. Ask what your target audience is doing …
Many businesses use Facebook for social advertising. Using it as an effective marketing avenue requires you to know what the objective or goal of your campaign is. The objective you are selecting will help Facebook set up its own marketing strategy to help optimize your ad and display it to your target audience. Depending on …
Choose the Best Facebook Ads to Accomplish Your Business Goals Read More »
If you are a small business owner, you are probably very busy. Trying to maintain online relevance to compete with bigger businesses can be difficult. Here are 22 quick content ideas you can do yourself or small marketing team can accomplish to maintain your online presence: 1. Photos of current staff member(s). 2. Photos of …
There are different areas of marketing to focus on depending on what type of business you are. For ecommerce businesses, marketing is focused on promoting products for sale based on customer behavior. Coming up with a strategy can be overwhelming. To help, here are the 7 areas that start with “P” to help you come …
If you are B2B brand a great place to expand reach and generate quality leads is LinkedIn. LinkedIn is a business focused platform that can help cultivate business relationships and keep up with industry news as well as share current expertise. Research by the Content Marketing Institute indicated that 93% of B2B marketers use LinkedIn for …
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