If you are B2B brand a great place to expand reach and generate quality leads is LinkedIn. LinkedIn is a business focused platform that can help cultivate business relationships and keep up with industry news as well as share current expertise. Research by the Content Marketing Institute indicated that 93% of B2B marketers use LinkedIn for …
Grow Your Business on LinkedIn with These 7 Strategies Read More »
Successful marketing is based on setting business goals. According to CoSchedule research, marketers who set goals are 376% more likely to report success than those who don’t. And 70% of those successful, goal-setting marketers achieve them. Think of it like planning a road trip. To create a map, you need to know the destination. Now, …
SMART Marketing Goals that Won’t Make You Feel Dumb Read More »
Small business owners need a high quality and professionally designed website to help build the credibility of your business, encourage customer trust, and patronage, and compete with large corporations. With a website, your business can achieve increased marketing effectiveness at a lower cost. Digital marketing has proven to be a highly effective marketing method with …
Not all businesses need local SEO. Businesses that do are ones that serve a specific geographic location (or several). They need to rank in local search for the key terms potential customers are searching for in their area. Google considers many different ranking signals, and therefore it is important to develop a local SEO strategy. …
For small business owners, SEO and search engine marketing (PPC) presents an amazing and cost-effective opportunity to drive traffic, leads and sales online. The biggest mistake I see from otherwise smart, talented marketers at small businesses are…Read More SEO Small Business
Social Media engagement in Twitter & Facebook is increasing among small businesses, social media is an area that more business owners are becoming interested in. In fact, social media is predicted to see one of the biggest increases in 2011 online marketing spending, just behind website and e-mail marketing. Read More about Social Media
