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Miller Media carves out a niche in the Industrial Internet Sector

The Troy-based company Miller Media got its start 30 some years ago as a print company.  About 15 years ago it started to make the transition to the digital sphere and has evolved into a firm that helps industrial businesses with search-engine marketing (PPC or Pay-Per-Click), Search Engine Optimization and how to utilize Google to …

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Why Advertise on Google Now?

Here are some important reasons why you should start thinking about Search Marketing (PPC) on Google now: 1. Measurable results.  Period. 2. PPC (Search advertising) reaches people when they are looking for you. 3. Display advertising with Google gets your message and brand out to your target audience at a very good price. 4. Geographic targeting …

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PPC and SEO Are Better When Used Together

Many people approach SEO and PPC as completely separate strategies. There are many ways in which SEO and PPC efforts complement each other, and lead to a more successful search strategy. And while they are different in many ways, it can be helpful to think of SEO and PPC as being two sides of the …

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The Biggest Mistakes SMBs Make with SEO and Internet Marketing (and How to Avoid Them)

For small business owners, SEO and search engine marketing (PPC) presents an amazing and cost-effective opportunity to drive traffic, leads and sales online. The biggest mistake I see from otherwise smart, talented marketers at small businesses are…Read More SEO Small Business

Content is King or Queen: Make Your Content Make a Difference

Content, content, content. It’s an obvious part of any interactive website experience. In fact, you’ve probably heard content is king, or queen, or some sort of royalty. Yet, content is elusive. Often, you don’t realize your content isn’t cutting it until it’s too late. Does any of this sound familiar?

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