2023 is almost here! Here are some marketing ideas to kick off the New Year: 1. Create a New Year post for social media 2. Launch a new product or service 3. Use Google Ads to help with specific marketing goals 4. Update your branding & website 5. Sponsor a charity event 6. Offer a …
18 Ways to Celebrate New Year’s with Your Marketing Read More »
Suffering post-Thanksgiving brain fog? Here are social media content ideas to help your business continue to grow: 1. Post a customer review 2. Live Q &A with prepared questions 3. Live event or party your business hosts or is attending 4. Share good news from different local businesses 5. Share a post from a local …
A brand style guide is an essential tool for your business. It usually comes in the form of a pdf, PowerPoint, or physical booklet. It contains all the graphic elements you need for your company including but not limited to logo rules for usage, typography rules, graphic element samples, color pallet color codes for digital …
There are different areas of marketing to focus on depending on what type of business you are. For ecommerce businesses, marketing is focused on promoting products for sale based on customer behavior. Coming up with a strategy can be overwhelming. To help, here are the 7 areas that start with “P” to help you come …
According to Google, almost 49% of consumers in surveyed countries agree that they have done more shopping online in the past year. An ecommerce business needs to have a multiple channel strategy. Customers expect to be able to shop through your website, app, or within an ad experience on social media. Your goal should be …
If you are B2B brand a great place to expand reach and generate quality leads is LinkedIn. LinkedIn is a business focused platform that can help cultivate business relationships and keep up with industry news as well as share current expertise. Research by the Content Marketing Institute indicated that 93% of B2B marketers use LinkedIn for …
Grow Your Business on LinkedIn with These 7 Strategies Read More »
We all want to create content that draws our audience to our website, but there are some techniques that could be hurting your SEO. If your webpage title, headings, and URL are not relevant to its content promised, Google might penalize you, which could severely impact your rankings. Using clickbait titles with outrageous claims to …
Daily operations of your business can sometimes lead to neglect of marketing side. Without self-promotion this can lead to new customers to overlook your business and previous customers to forget about your brand. To help keep up with the important PR side of your business here are 11 tips that you may have not thought …
According to the Digital Advertising Network, email marketing is 40% more effective than social media advertising. Email marketing is great for accessibility, easy of use, and an affordable alternative to other forms of marketing. The company Barillance found a 15.11% conversion rate for users making purchases through websites. Ecommerce websites should incorporate email into their marketing plan …
Long-form and short-form videos are a great way to generate new clients as well as build an audience for your brand. Whether you post them on YouTube, TikTok, other social platforms, or your business’s website, it can be difficult to come up with ideas that are relevant to what you are selling. Here are 25 …
25 Creative Video Marketing Ideas for Your Business Read More »
