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Ever wonder why your analytics has been showing greater numbers for (direct) website traffic sources?

Ever wonder why your analytics has been showing greater numbers for (direct) website traffic sources?

Since last September, people using Safari on iOS devices and searching on Google have appeared to publishers as if they came directly to their sites, not via Google. Now, the problem has ended, with iOS now apparently having been upgraded to support the “meta referrer” tag.

When iOS 7 is released to the masses, expect major shifts in your analytics to account for the proper reporting of Google search traffic from iOS devices.   Learn More: Google Analytics

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